Pearson logo with arrow and play markings Playbook

Playbook

What this playbook is

It’s a set of methods and exercises that we use and you can use too. It’s by our team, for your team. Think of it as a Help Desk for UX problems -- look here first, to see what you can do for yourself; and call us if you need more.

It’s a set of UX methods and exercises. It’s by our team, for ourselves and for other teams too. We use these exercises to solve gnarly problems, and think some of them can be helpful for other teams as well. For others other than GXD, think of it as a Help Desk for UX problems -- look here first, to see what you can do for yourself; and call us if you need more.

What it isn’t

It’s not comprehensive of everything that goes into an entire, end-to-end UX process. It’s not everything we do (not by a long shot). But we do do everything that’s here -- it helps us and we hope it will help you.

How to use it

We’ve organized the plays by the phases of our design philosophy -- the double diamond -- so you can see where each play fits into the larger process. You can also find the play you need by the problem you’re trying to solve.

We tell you what a play is, what and who it’s for, how to use it, and when to use it.