Pearson logo with arrow and play markings Playbook

Pick a play

Not sure where to begin? Pick the play that best fits your need.

HMW note taking

  • Generate and expose the team's questions.
  • Create a shared understanding of interesting problems.

Phase

Discover

Define

People

1-infinite

Maturity

Anyone

Squiggle birds

  • Get the team warmed up and ready to start thinking and sharing visually.
  • Get comfortable with the idea of sketching together.

Phase

Discover

Design

People

1 - infinite

Maturity

Novice

Participant Nights

  • Allow stakeholders to engage directly with users who are using the product “in the wild”.
  • Remove the mediation of UX researchers.

Phase

Design

Deliver

People

As defined in the Steps

Maturity

Intermediate

Swimlane Flowchart

  • Show order and connection between users in a system for a given task.

Phase

Define

People

1 - infinite

Maturity

Intermediate

Contextual Inquiry

  • Learn how a tool, system, or piece of functionality is used.

Phase

Discover

Define

Design

Deliver

People

1 user

Maturity

Intermediate

Empathy Map

  • Empathize with the student or instructor
  • Establish a common understanding of user goals, behaviors, and needs.

Phase

Discover

People

1-12

Maturity

Intermediate